New York Is Looking at a Steady Year Ahead, Says Coldwell Banker Warburg VP – Mansion Global

5 minutes, 8 seconds Read

This month, Kevelyn Guzman stepped into her new role as Coldwell Banker Warburg’s regional vice president. 

The New York City real estate brokerage integrated with Coldwell Banker Global Luxury in 2021, when Guzman was the firm’s chief operating officer. She oversees about 25 employees and 100 agents. Guzman will be tasked with building out the leadership team in the Warburg office, where she’ll draw on her experiences of growing up in New York City, working at a real estate investment firm and her work at Coldwell Banker Warburg.

Buy/sell, rent/lease residential &
commercials real estate properties.

Last fall, Guzman launched a local chapter of What Moves Her, a women’s advocacy initiative within Coldwell Banker. She also holds memberships with the Real Estate Board of New York Fellows Leadership Program as well as Chief, a network of more than 20,000 women in executive roles.

Mansion Global caught up with Guzman to learn more about why she prioritizes community, women’s empowerment and bringing technological innovations to Coldwell Banker Warburg’s agents. 

More: Sometimes Beautiful Interior Design Is Just What the Doctor Ordered. Meet ‘Neuroaesthetics.’

Mansion Global: What would you like to see for the future of Coldwell Banker Warburg?

Kevelyn Guzman: Envisioning the future of Coldwell Banker Warburg involves a strategic blend of expansion, collaboration, community involvement, and unwavering commitment to service excellence. Central to this vision is tapping into emerging luxury markets, both within the city and globally. By extending our portfolio to incorporate international properties and exploring promising new neighborhoods in New York City, we aim to leverage our global network and foster collaborations with agents across different regions. This expansion not only broadens our reach but also offers our clients a diverse array of high-end property options. Additionally, community engagement remains a cornerstone of our ethos. 

MG: Can you tell us more about “What Moves Her,” your new community event?

KG: Not only am I a woman, that’s the obvious, but I’m a single mom, also Latina. For me, it’s important to create opportunities for women in all different areas of their life, not just the workplace. … What this platform is doing for women is bringing them together, sharing their stories, making these connections which are critical in today’s world. It’s a movement I’m really passionate about. The last luncheon we did created so many opportunities for the women in the room: networking, getting to know each other and hearing the stories about what women had to go through but also how they dealt with it.  

More: Does Your Furniture Move? Are You Multitasking Rooms? Design No-No’s From a London Expert.

MG: What’s your outlook on the New York market for 2024, for buyers and for sellers? 

KG: In the luxury market, some of the trends that we’ve been seeing are eco-friendly and sustainable properties. A lot of people want that whole integration with AI in their property, and we hear a lot about that. … Some of the things we’ll see next year are sellers wanting to sell their properties but also making those improvements around eco-friendly and sustainable upgrades because that’s what a lot of our buyers are looking for.

Regarding market dynamics, we’re looking at steady demand in hot spots like Manhattan and Brooklyn. 

Pricing should be stable with a slight increase in certain areas, maintaining a balanced market without extreme fluctuations. …  Overall, 2024 in New York real estate is shaping up to be a year of balancing acts between election-year caution and the encouragement of lower interest rates. It’s about navigating these dynamics, staying adaptable, and keeping an eye on the long game. 

MANSION GLOBAL BOUTIQUE: Give Your Kitchen Some Style With These Chic Counter Stools

MG: How does AI help agents do their jobs? How will AI shape the future for agents?

KG: While AI will never replace agents since there is no replacement for interpersonal relationships in a business that centers around them, our agents are getting a helping hand from AI these days. They use it to whip up the first draft of property descriptions and market analyses. Think of AI as the rough draft maker, with our agents as editors to add their personal touch. 

And it’s not just about writing up listing descriptions. AI is like a behind-the-scenes wizard, taking care of the paperwork and keeping our transactions smooth. This means our agents get to spend more time chatting with clients and less on the tedious stuff. … Looking ahead, the role of AI is only going to get bigger and better. AI will get smarter at matching clients with their dream homes, almost like it can read their minds. And with AI keeping an eye on market trends, our agents will always be one step ahead, offering spot-on advice. 

MG: Would you rather buy a historic house or a new build?

KG: I know this is going to sound weird, but I love the history and also the floors that creak. I know most people don’t like it, but it makes me feel like I’ve been transported to a different time. I appreciate those things so much. In my home, that’s exactly what happens. 

More: When Choosing Textiles, It’s All About the Subtleties, Says Dedar Milano CEO

MG: What’s your favorite room in your home?

KG: I’m going to say my bedroom. It’s because of the magic that happens in the room when it comes to night, and I sit with my children. I have these two little beautiful white chairs that are very comfy, and we sit there every night and we tell stories about our day. That corner of my room is my favorite part of my bedroom.

MG: How do you personally define luxury?

KG: I define luxury on the exceptional quality, the exclusivity, the experience that goes beyond the ordinary [and] the attention to detail that sets it apart from everything else. Ultimately, for me, luxury makes a property not just a place to live in, but a statement about the life you lead. 

This interview has been edited for length and clarity.

Click to read more luxury real estate professionals share their insights

This post was originally published on 3rd party site mentioned on the title of this site

Similar Posts

    Your Interest
    Your Interest List is emptyReturn to Buying